WHY VITHIT?
Let’s be honest, “healthy” has become way too serious.
We built VITHIT to be the antidote. A drink
that’s good for you without the lectures.
A whole load of vitamin-y goodness with a whole load of flavour.
A HIT OF HEALTH
Low calorie, low sugar and jam packed with vitamin-y goodness. All of the ways that our range of drinks make it easy to get more benefits into your life without ever compromising on taste.
HIT OF FLAVOUR
The iconic, vibrant range of delicious flavours made with real fruit juice (unlike most out there!) and health giving teas. Mouthwatering flavour combos that keep people coming back for more.
THAT ALWAYS HITS
From your morning boost to a lunchtime pick-me-up or a post-workout refresh, VITHIT is made for everyday. Whatever the moment, whatever your flavour, there’s always a VITHIT for it.
HITS EVERY TIME.
A WHOLE LOAD OF VITAMIN-Y GOODNESS WITH A WHOLE LOAD OF FLAVOUR
OUR STORY
VITHIT started in the year 2000 with a simple belief: healthy drinks shouldn't feel like a compromise.
Frustrated by a market full of sugar, calories, artificial ingredients and empty promises, we set out to create something better. Functional drinks that actually taste great.
What began as an idea, has grown into has grown into a leading healthy drink brand across several European markets, selling millions of bottles across the world.
The mission hasn't changed.
Make healthier choices easier. Keep innovating. Never compromise on taste.