TASTE BUDS,
CONSIDER YOURSELF HIT

Real fruit juice, tea extracts and vitamins.
All packed into one seriously tasty drink.
Three bottles of VIT-HIT juice floating against a pink background, surrounded by fresh fruit including a green apple, orange slices, and a dragon fruit. The center bottle contains green juice, the upper right bottle contains orange juice, and the lower right bottle contains pink juice. VITHIT mobile banner image of three VITHIT drinks with sliced fruits in the foreground. Three bottles of VIT-HIT juice floating against a pink background, surrounded by fresh fruit including a green apple, orange slices, and a dragon fruit. The center bottle contains green juice, the upper right bottle contains orange juice, and the lower right bottle contains pink juice. VITHIT mobile banner image of three VITHIT drinks with sliced fruits in the foreground.

HITS EVERY TIME.

A WHOLE LOAD OF VITAMIN-Y GOODNESS WITH A WHOLE LOAD OF FLAVOUR.

Black line-art icon of a fruit juice label featuring an apple, orange slice, berries, and sparkles inside a circle, with the text 'REAL FRUIT JUICE' below on a white background. Black line-art icon of a fruit juice label featuring an apple, orange slice, berries, and sparkles inside a circle, with the text 'REAL FRUIT JUICE' below on a white background.
VITHIT essential vitamins icon VITHIT essential vitamins icon
A black low sugar icon on a white background, featuring three sugar cubes crossed out with a diagonal prohibition line, with the text 'LOW SUGAR' below. A black low sugar icon on a white background, featuring three sugar cubes crossed out with a diagonal prohibition line, with the text 'LOW SUGAR' below.
A black low-calorie icon featuring a flame and downward arrow inside a circle, with the text 'LOW CALORIE' below on a white background. A black low-calorie icon featuring a flame and downward arrow inside a circle, with the text 'LOW CALORIE' below on a white background.
A bottle of MAMOUNETZ Vit-Hit dragon fruit lemonade juice floating among floating dragon fruits, sliced dragon fruits, and lemon slices on a vibrant pink background. A bottle of MAMOUNETZ Vit-Hit dragon fruit lemonade juice floating among floating dragon fruits, sliced dragon fruits, and lemon slices on a vibrant pink background.
A bottle of MAMOUNETZ Vit-Hit dragon fruit lemonade juice floating among floating dragon fruits, sliced dragon fruits, and lemon slices on a vibrant pink background. A bottle of MAMOUNETZ Vit-Hit dragon fruit lemonade juice floating among floating dragon fruits, sliced dragon fruits, and lemon slices on a vibrant pink background.

CLASSIC

The VITHIT you know and love. Seven delicious flavours, real fruit juice, natural tea extracts and 8 essential vitamins, all in one refreshing low-calorie, low-sugar vitamin water. Put simply, you’re getting a whole load of flavour with a whole load of feel-good benefits with 12 bottles per pack.
A bottle of VIT-HIT Boost Mixed Berry drink centered on a pink background, surrounded by floating blueberries, raspberries, blackberries, and mint leaves. The bottle has a white cap and a white label with purple and green accents. A bottle of VIT-HIT Boost Mixed Berry drink centered on a pink background, surrounded by floating blueberries, raspberries, blackberries, and mint leaves. The bottle has a white cap and a white label with purple and green accents.
A bottle of Lean & Green Vit-Hit apple and elderberry juice centered on a bright green background, surrounded by floating apple slices, elderberry flowers, and leaves. A bottle of Lean & Green Vit-Hit apple and elderberry juice centered on a bright green background, surrounded by floating apple slices, elderberry flowers, and leaves.
A bottle of IMMUNITEA VIT-HIT dragonfruit and cytoplum vitamin drink centered on a pink background, surrounded by floating lemon slices and dragonfruit pieces. A bottle of IMMUNITEA VIT-HIT dragonfruit and cytoplum vitamin drink centered on a pink background, surrounded by floating lemon slices and dragonfruit pieces.
A bottle of VIT-HIT orange, mango, and passion fruit juice centered on a pink background with floating orange slices, oranges, and a passion fruit. A bottle of VIT-HIT orange, mango, and passion fruit juice centered on a pink background with floating orange slices, oranges, and a passion fruit.
A bottle of Detox Vit-Hit Mandarin & Orange juice with green tea, shown on a solid orange background. A bottle of Detox Vit-Hit Mandarin & Orange juice with green tea, shown on a solid orange background.
A bottle of Revive Vit-Hit Citrus drink centered on a bright yellow background with floating lemon slices and whole lemons around it. The bottle label reads Revive, Vit-Hit, Citrus, and White Tea + Ginseng. A bottle of Revive Vit-Hit Citrus drink centered on a bright yellow background with floating lemon slices and whole lemons around it. The bottle label reads Revive, Vit-Hit, Citrus, and White Tea + Ginseng.
A bottle of TheHydrater VIT-HIT lime and guava flavor drink, surrounded by floating fresh lime slices, guava fruit, and green leaves on a light green background. A bottle of TheHydrater VIT-HIT lime and guava flavor drink, surrounded by floating fresh lime slices, guava fruit, and green leaves on a light green background.

CLASSIC FLAVOURS

Three cans of Vit-Hit Sparkling low sugar drinks arranged together on a pink background with fruit slices and blurred fruit props. The center can shows Raspberry Watermelon with Ceylon Tea, flanked by Mango Pineapple and Pink Grapefruit Lime variants. Three cans of Vit-Hit Sparkling low sugar drinks arranged together on a pink background with fruit slices and blurred fruit props. The center can shows Raspberry Watermelon with Ceylon Tea, flanked by Mango Pineapple and Pink Grapefruit Lime variants.
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SPARKLING

Our sparkling drinks are packed full of healthy vitamins, water, juices, and teas to give you a delicious pick-me-up. Choose between Pink Grapefruit & Lime, Raspberry & Watermelon, and Mango & Pineapple. There's something for everyone, with 12 cans per pack.
Three stand-up pouches of Vit-Hit protein powder are arranged on a bright pink background with fruit slices and a raspberry around them. The center pouch is labeled 'The Great Defender' and is the most prominent, with 'Rocket Fuel' on the left and 'Hydration Station' on the right. Three stand-up pouches of Vit-Hit protein powder are arranged on a bright pink background with fruit slices and a raspberry around them. The center pouch is labeled 'The Great Defender' and is the most prominent, with 'Rocket Fuel' on the left and 'Hydration Station' on the right.
Three stand-up pouches of Vit-Hit protein powder are arranged on a bright pink background with fruit slices and a raspberry around them. The center pouch is labeled 'The Great Defender' and is the most prominent, with 'Rocket Fuel' on the left and 'Hydration Station' on the right. Three stand-up pouches of Vit-Hit protein powder are arranged on a bright pink background with fruit slices and a raspberry around them. The center pouch is labeled 'The Great Defender' and is the most prominent, with 'Rocket Fuel' on the left and 'Hydration Station' on the right.

EFFERVESCENTS

Bored of plain old water? Switch things up with our VITHIT Effervescent Multivitamin Powders. Simply add one sachet to your water, let it fizz, then sip and enjoy. They're a tasty, low-sugar way to liven up your water while helping you stay hydrated. 

GOOD FOR YOU. BAD FOR BORING HEALTH DRINKS.

Healthy drinks had a bit of a flavour problem. So we fixed it. Big, juicy flavour, real fruit juice, healthy tea extracts and packed full of vitamins. Because life's too short to settle for boring.
Three bottles of Vit-Hit sparkling drink in different colors, resting in a bed of ice inside a silver tray against a solid pink background. Three bottles of Vit-Hit sparkling drink in different colors, resting in a bed of ice inside a silver tray against a solid pink background.

A person with long brown hair and white-framed sunglasses reaches into an open white cooler filled with iced beverage cans, including orange and green cans. A person with long brown hair and white-framed sunglasses reaches into an open white cooler filled with iced beverage cans, including orange and green cans.

Two bottles of Vit-Hit juice, one green and one red, sit on a lavender surface while a hand pours orange juice from a bottle into a patterned glass. Two bottles of Vit-Hit juice, one green and one red, sit on a lavender surface while a hand pours orange juice from a bottle into a patterned glass.

Three hands holding colorful VIT-HIT energy drink cans against a blurred outdoor sky background. Three hands holding colorful VIT-HIT energy drink cans against a blurred outdoor sky background.

A person holds an open bottle of Detox Vit-Hit Orange drink against a bright yellow background, with an orange half held above the bottle to show juice dripping into it. A person holds an open bottle of Detox Vit-Hit Orange drink against a bright yellow background, with an orange half held above the bottle to show juice dripping into it.

Two women taking a selfie outdoors at what looks like a festival, each holding a can of 'VIT HIT' beverage. The background shows trees and other people blurred. Two women taking a selfie outdoors at what looks like a festival, each holding a can of 'VIT HIT' beverage. The background shows trees and other people blurred.

THE VITHIT PROMISE

VITAMINS

A daily hit of your essential vitamins, bottled.

FRUIT JUICE

Refreshing fruit blends bursting with bold, exotic flavour.

TEA EXRACTS

Every flavour is brewed with a functional tea extract for added benefits.

HYDRATION

Refreshingly thirst-quenching, with less than 7g of sugar and under 35 calories per bottle.

FIND US IN STORE
A circular storefront view of a Hagkaup department store, framed by a bold orange ring on a solid orange background. Visible store signage includes HAGKAUP, BICORNA, and LANCOME. A circular storefront view of a Hagkaup department store, framed by a bold orange ring on a solid orange background. Visible store signage includes HAGKAUP, BICORNA, and LANCOME.
A circular photo of a Bonuses retail store exterior with a large yellow sign reading BONUS, centered on a solid pink background. A circular photo of a Bonuses retail store exterior with a large yellow sign reading BONUS, centered on a solid pink background.
A circular inset photo centered on a bright green background, showing the exterior of a building with the brand name KRONAN in yellow above glass doors. The building has a gray facade, large windows, a paved forecourt, and a yellow vertical banner on the left. A circular inset photo centered on a bright green background, showing the exterior of a building with the brand name KRONAN in yellow above glass doors. The building has a gray facade, large windows, a paved forecourt, and a yellow vertical banner on the left.
A circular photograph of a Netto 24 supermarket exterior under a blue sky, framed by a thick red ring on a solid pink background. A circular photograph of a Netto 24 supermarket exterior under a blue sky, framed by a thick red ring on a solid pink background.
Olis storefront stockist of VITHIT in Iceland. Olis storefront stockist of VITHIT in Iceland.
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OUR STORY

VITHIT started in the year 2000 with a simple belief: healthy drinks shouldn't feel like a compromise.

Frustrated by a market full of sugar, calories, artificial ingredients and empty promises, we set out to create something better. Functional drinks that actually taste great.

What began as an idea, has grown into has grown into a leading healthy drink brand across several European markets, selling millions of bottles across the world.

The mission hasn't changed.